Monday 19 March 2018

The Customer Is Not Always Right

The customer is always right is one of the most ridiculous statements I have ever heard. In consulting, it is career suicide. Your role as a consultant is to provide innovative solutions and perspective. If I agreed with everything that a client said, I would have failed miserably years ago. Never tell your customers what they want to hear, be honest and tell them what they need to hear.
Sharing your opinion, especially as a consultant, is how you improve and increase business. Don't come in guns a blazing and start imposing your views on everyone. You must first listen to the team and see what they think. Employees are the heartbeat of a company and have a front-row seat on what is required. Once you have listened and done your research, you can now put together a Business plan.
I have 2 pieces of advice. The first one is don't pretend to know everything because this will backfire. The second is always be yourself because everyone else is taken.

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